Chief Innovation Officer
Joan Severson leads the advanced technologies and digital biomarkers team at Clinical ink. She has more than 20 years of experience in computer science and human computer interaction, most recently as co-founder, president, and general manager for Digital Artefacts, which was acquired by Clinical ink in 2021. She collaborated to create BrainBaseline™, an unrivaled end-to-end digital health platform to conduct decentralized clinical trials that allows for complex cognitive, voice, and mobility data capture. Over the course of her career, she has built a team of designers and developers — integrating computer science, engineering, human factors, human computer interaction, medicine, GIS, data analysis, and design — to provide solutions to pharmaceutical, government, and leading institutions. At Clinical ink, she brings scientific and human-computer interaction expertise to inform the monitoring of cognitive performance, behavior, movement, and real-world activity across many complex therapeutic areas, both inside and outside the clinic. She earned a BA and MS in computer science and engineering from the University of Iowa.
Areas of Expertise
- Cognitive assessment and analysis
- Systems and human behavioral modeling and research
- Simulation-based design, prototyping, and development for research and education